John Paul Blanco
John Paul Blanco WordPress Developer & Technical SEO
WordPress Developer & Front‑End Specialist

Building fast, clean, high‑converting WordPress websites that deliver measurable results.

With 10+ years of website-building experience dating back to 2015, I build responsive WordPress websites, custom front-end functionality, and conversion-focused experiences. My work spans Bricks Builder, Oxygen Builder 6, WooCommerce, technical SEO, and troubleshooting complex website workflows.

Core Focus

Performance, SEO, and conversion‑ready UI.


Delivery Style

Clean front-end implementation, reusable components, custom user flows, and practical troubleshooting.


Tools

WordPress, Bricks Builder, Oxygen Builder 6, OpenAI Codex, WooCommerce, JavaScript, Node.js scripts, and PowerShell.

Services

WordPress development that is fast, reliable, and conversion‑ready.

I build and refine WordPress experiences that load quickly, rank well, and scale with your business. Each engagement blends clean code, thoughtful UI, and performance discipline.

10+ years experience Performance-first builds SEO-aware structure

Custom WordPress websites

Tailored builds from discovery to launch with clean, scalable architecture.

Front-end development

Pixel-accurate UI with responsive layouts and accessible interactions.

Theme & plugin work

Custom features, integrations, and updates for complex WordPress needs.

Performance optimization

Lighthouse-led improvements that cut load time and improve UX scores.

SEO & page speed

Technical SEO tuning, schema hygiene, and clean information architecture.

Maintenance & troubleshooting

Ongoing updates, fixes, and monitoring to keep sites stable and secure.

Responsive design implementation

Layouts tuned for every screen size with consistent polish across devices.

Mobile-first Accessibility Clean code

Highlights

Results-focused WordPress development, built for speed and clarity.

A concise snapshot of expertise that keeps projects fast, accessible, and ready to convert.

Clean Code Performance-First SEO-Aware

Experience

10+ Years

Building custom WordPress sites for real-world business goals.

Focus

WordPress

Themes, plugins, and custom builds tailored to your brand.

Expertise

Front-End

Responsive, accessible UI that feels fast and intuitive.

Quality

Performance

SEO-aware builds optimized for Lighthouse and Core Web Vitals.

About

John Paul Blanco — WordPress developer focused on custom functionality, performance, and technical SEO.

I build and customize WordPress websites with responsive front-end code, thoughtful UI, and technical SEO in mind. Recent work includes building SuperchargedAI from scratch, developing custom filtering and a multi-step wizard, and refining WordPress/WooCommerce workflows for client projects.

With 10+ years of website-building experience dating back to 2015, I collaborate with designers, agencies, and clients to turn design references and requirements into responsive production websites, reusable components, and practical custom functionality.

I also use OpenAI Codex to help explore unfamiliar code, investigate bugs, and refine diagnostic scripts, while reviewing and testing changes before implementation.

Core Strengths

  • Custom WordPress development, theme and plugin work, ACF/CPT-driven content, and clean, maintainable code.
  • Front‑end implementation with accessible, responsive UI and crisp cross‑device consistency.
  • Performance and SEO improvements using Lighthouse, GTmetrix, and PageSpeed Insights.

Selected Work

Portfolio built for performance, design, and polish.

Selected WordPress builds, custom website functionality, and client work across technical SEO, WooCommerce, and SharePoint.

Outdoor Culture Website

Website

Live Project

Outdoor Culture

WordPress implementation with responsive layouts, navigation and content structure, custom content/post structures, calls to action, and SEO-related improvements.

Ultra Supercharge Website

Website & Custom Functionality

Client Project

Ultra Supercharge

Bricks Builder implementation, reusable components, mega menu, forms, WooCommerce account and checkout UI, plus document-generation and workflow troubleshooting.

S

Microsoft SharePoint

SharePoint

Client Project

Murchisons

Microsoft SharePoint-focused client tasks as part of the FishVision engagement.

Microsoft 365 • SharePoint
Caña at Silang Website

Website

Live Project

Caña at Silang

Premium hospitality and events venue website with interactive booking experience.

Nolo Silayan Website

Website

Live Project

Nolo Silayan

Personal brand and consultancy website built with custom WordPress architecture.

Alliance Roofing Pros Website

Website

Live Project

Alliance Roofing Pros

High-converting commercial and residential roofing lead generation website.

Berger Financial Group Website

Website

Live Project

Berger Financial Group

Corporate financial advisory portal with structured client tools and clean UI.

DryTech Exteriors Website

Website

Live Project

DryTech Exteriors

Exterior contractor platform optimized for high page speed and local SEO rankings.

MSB Justice Website

Website

Live Project

MSB Justice

Legal practice website with custom intake forms and service directories.

Social Media Campaign Graphics

Graphics & Branding

Design Kit

Brand Social Banners

High-impact promotional graphics, story templates, and marketing ad creatives.

Figma & Photoshop
UI Design System Visuals

UI/UX Graphics

Design System

Dashboard Design Kit

Pixel-perfect component library, icon sets, and vector web graphics.

Figma & Vector Assets
Digital Ad Banners

Marketing Assets

Ad Campaign

High-Converting Ad Banners

Display ad sets designed for paid social media and PPC lead generation.

Illustrator & Photoshop
Vector Logo & Identity Design

Branding

Identity System

Identity & Vector Logo Assets

Modern vector brand identity, typography guidelines, and mark design.

Adobe Illustrator

Experience

WordPress development, custom functionality, technical SEO, and client systems

Experience spans custom WordPress builds, responsive front-end implementation, technical SEO, WooCommerce, workflow troubleshooting, and SharePoint-related client tasks.

WordPress Developer & Technical SEO Specialist • FishVision

November 2025 — November 2026

Current client engagement • WordPress, SharePoint & technical workflows

  • Outdoor Culture (ODC): implemented responsive WordPress layouts, navigation and content structure, custom content/post structures, calls to action, mobile improvements, and SEO-related updates.
  • Ultra Supercharge: built and refined Bricks Builder sections, mega menus, navigation, forms, and WooCommerce account/checkout interfaces.
  • Murchisons: supported client tasks focused on Microsoft SharePoint.
  • Investigated document-generation and background-job issues involving Action Scheduler, status checks, retries, Google Drive handoff, and WooCommerce order completion; used Node.js and PowerShell scripts to support API and worker diagnostics.
  • Used OpenAI Codex as an AI-assisted development tool to navigate existing code, investigate JavaScript/Node.js issues, refine diagnostic scripts, and iterate on fixes while reviewing and testing changes before use.

Freelance WordPress Developer & Technical SEO Specialist

2019 — 2025

Independent • Website development, optimization & design

  • Built and maintained responsive WordPress websites using Bricks Builder, Oxygen, Elementor, Divi, Beaver Builder, WPBakery, and custom front-end code.
  • Implemented reusable templates and dynamic content with ACF, custom post types, and Pods; customized layouts and site functionality with HTML, CSS, JavaScript/jQuery, and PHP.
  • Applied technical and on-page SEO practices, including page titles and meta descriptions, internal linking, canonical URL checks, structured content, and site architecture improvements.
  • Improved page speed and responsive behavior, troubleshot plugin and layout issues, and supported ongoing WordPress maintenance and QA.
  • Created digital and print graphics aligned with client brand guidelines, visual requirements, and delivery timelines.

WordPress Front‑End Developer • The Guerrilla Agency

2023 — 2024

Agency • Marketing & web projects

  • Delivered custom WordPress sites, landing pages, and branded campaign builds.
  • Implemented Figma designs into pixel‑precise, responsive layouts.
  • Enhanced SEO readiness and performance for client acquisition campaigns.
  • Collaborated with designers and PMs to ship on schedule.

Website Developer & Graphic Designer • ABE Data Solutions Inc.

2015 — 2019

Enterprise & data‑driven web projects

  • Built and maintained custom WordPress themes and templates.
  • Converted PSD layouts to WordPress with accessibility and mobile responsiveness in mind.
  • Optimized page performance and SEO foundations for long‑term growth.
  • Handled updates, troubleshooting, and cross‑browser QA support.

Capabilities

Skills across WordPress, front-end code, custom functionality, and technical troubleshooting

A practical skill set spanning HTML/CSS/JavaScript, WordPress and WooCommerce customization, technical SEO, and diagnostic scripting for complex website workflows.

Front-End

  • • HTML5, CSS3, responsive layouts, and custom styling
  • • JavaScript and jQuery for custom UI interactions
  • • Responsive implementation across devices

WordPress

  • • Custom themes and template hierarchy
  • • Plugin setup, configuration, and customization
  • • Bricks, Oxygen Builder 6, Elementor, Divi, Beaver Builder, WPBakery, Gutenberg

Performance & SEO

  • • Performance optimization and Core Web Vitals
  • • Technical SEO, canonical URLs, internal links, breadcrumbs, and schema-ready service/FAQ components
  • • Page speed improvements with Lighthouse & GTmetrix

Development

  • • PHP (basic to intermediate) for WordPress customization
  • • Node.js and PowerShell scripts for API/worker diagnostics
  • • Custom filtering, multi-step wizard interfaces, plugin troubleshooting, and background-job investigation
  • • AI-assisted code analysis and debugging with OpenAI Codex, followed by human review and testing

Tools & Platforms

Modern stack for fast, reliable WordPress builds

A practical toolkit focused on performance, clean design systems, measurable SEO outcomes, and AI-assisted code investigation. I use OpenAI Codex to help navigate code and refine solutions, while reviewing and testing changes before implementation.

WordPress Builders & Editors

WordPress builders, dynamic content tools, and e-commerce components used to deliver client websites.

WordPress Gutenberg Elementor Divi Bricks WPBakery Oxygen Builder 6 ACF / CPTs WooCommerce

Design & Prototyping

UI flow, layout structure, and rapid iteration.

Figma Adobe Photoshop Illustrator

Performance & QA

Speed diagnostics, audits, and optimization benchmarks.

Google Lighthouse GTmetrix PageSpeed Insights

Analytics & SEO

Tracking, reporting, and search visibility.

Google Analytics Search Console

Programming & Troubleshooting

Front-end scripting, WordPress customization, and technical diagnostics.

JavaScript jQuery PHP Node.js scripts PowerShell SharePoint

Version Control

Clean history, collaboration, and deployment readiness.

Git GitHub

AI-Assisted Development

Use AI coding support to understand existing code and investigate issues, with changes reviewed and tested before implementation.

OpenAI Codex Codebase analysis Debugging Script refinement